Greg Rivera // Mishka Creative Designer Interview

W
e recently caught up with Greg Rivera the creative behind the Mishka Brand. Check out how he started Mishka and what keeps him PASSIONATE…

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How did you get involved with this collaboration? 

Brisk was looking for a brand that was a believer in self-expression and was ultimately, kinda out there. Mishka has some colorful and loud designs, so it was a solid fit for us to partner together to create this unique apparel collection. All of the artwork that is featured in this collaboration was inspired by the art and characters that appear on cans of Brisk. Each character had its own personality that we interpreted and put through a Mishka lens. It was a really fun project for us.

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What is life without passion?

 

What is the story on how you first got started as a designer?

Mishka started in 2003. We wanted to design t-shirts that we would wear. Streetwear as we know it today was really beginning to be born. We wanted to leave our creative mark.

 

Why are you passionate about what you do? 

What is life without passion?

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What were some roadblocks that you had to overcome to get to where you are now?

I don’t have rich parents. I am not a famous rapper or musician. I am not a millionaire. I have had to work my ass off to where I am today. That a little luck has done the trick!

 

Who are some people who have inspired you to get to where you are at?

My friends, my family and the amazing artists who we work with.

 

What is some advice you would give to someone who wants to be a designer?

Just keep on creating. Keep yourself constantly inspired and strive daily to refine your craft.

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What are your favorite books? 

1980s Montgomery Ward Catalogs.

 

What music are you listening to right now? 

The Smiths, always The Smiths.

 

What is something you would have told yourself 5 years ago, knowing what you know now?

Your metabolism is going to slow down dramatically. Stay Active!

 

What is in store for your future what can we expect to see from you?

Every month we show a new artist in our gallery at Mishka LA. Expect more artists collaborations!

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How can people support your collaboration and see more of your work? 

To see more of our work and check out the Brisk X Mishka gear, visit www.mishkanyc.com. Additionally, folks have a chance to win this exclusive apparel through . Essentially, the epic Brisk can art characters will be coming to life in many unexpected and engaging ways in select cities, in retail stores and on the internet. From now to August 9, consumers that spot any Brisk can art (mural, stencils and even the product) can take a photo of it, upload to Twitter or Instagram and use #ThatsBriskBaby #Entry to be automatically entered for a chance to win awesome prizes (including this Mishka gear).
Thanks Greg, for sharing your part of your story and dropping some wisdom. We appreciate your time-

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